Are newspapers still too print-centric?

The newspaper industry frequently neglects to look at the wider context in which their products or services are consumed.  Newspaper editorial staff, in my experience, always think that they really know their audiences.  But human behaviour is dynamic,... Read more...

This chart shows how US East Coast consumers gather their news and yet newspapers major on the printed version as their primary offer.  Click on the link at the bottom of the article to download the PowerPoint chart & analysis.